Choosing an online logo design tool can save time and money compared to hiring a professional designer.
Let’s compare the top 10 logo makers based on features, ease of use, and price.
1. Canva Logo Maker
Price: Free plan available, Pro plan starts at $12.99/month
- Best for beginners with no design experience
- Huge library of templates and elements
- Easy drag-and-drop interface
- Export in multiple formats
2. Looka (formerly Logojoy)
Price: Logo packages from $20 to $65
- AI-powered design suggestions
- Full brand kit options
- High-resolution files included
3. Wix Logo Maker
Price: Basic package starts at $20
- Professional-looking results
- Integration with Wix websites
- Commercial usage rights
4. Tailor Brands
Price: Subscription starts at $9.99/month
- AI-driven design process
- Social media kit included
- Business card designs
5. DesignEvo
Price: Free basic version, paid plans from $24.99
- 6000+ templates
- Vector files available
- No design skills needed
6. Hatchful by Shopify
Price: Free
- Perfect for e-commerce brands
- Social media assets included
- Quick generation process
7. FreeLogoDesign
Price: Free for low-res, premium from $39
- Simple interface
- Preview on mockups
- Quick download options
8. LogoMaker.com
Price: Starts at $39.95
- Step-by-step design process
- Multiple file formats
- Business card integration
9. Brandmark.io
Price: Basic package $25
- AI color schemes
- Font pairing suggestions
- Logo variations included
10. Graphic Springs
Price: $19.99 per logo
- Custom vector editing
- Multiple download formats
- Revision options
Tips for Choosing a Logo Design Tool
- Consider your budget and whether a subscription or one-time payment works better
- Check the file formats provided – vector files (SVG, EPS) are essential for scaling
- Look for commercial usage rights in the package
- Test the free version before purchasing
- Consider additional features like social media kits or business card designs
Remember to download your logo files in multiple formats and keep them stored safely for future use.
Additional Considerations
Resolution and File Types
- Vector files (SVG, EPS, AI) maintain quality at any size
- PNG files with transparent backgrounds for digital use
- JPEG files for simple applications
- PDF files for printing purposes
Brand Guidelines
- Document color codes (HEX, RGB, CMYK)
- Save font names and combinations
- Keep track of spacing and sizing rules
- Store multiple logo variations
Common Logo Design Mistakes to Avoid
- Choosing overly complex designs
- Using too many colors or fonts
- Creating designs that don’t scale well
- Following short-term trends
- Forgetting to check trademark availability
When to Choose Professional Design Instead
- Complex branding requirements
- Need for unique, custom illustrations
- Multiple stakeholder involvement
- Specific industry requirements
Conclusion
Online logo makers offer a cost-effective solution for businesses needing professional logos quickly. While they may not replace professional designers for complex projects, they provide quality results for most small businesses and startups. Consider your specific needs, budget, and long-term branding goals when selecting a tool.
Start with a free trial where available, and ensure your chosen platform provides all necessary file formats and usage rights for your business needs. Keep backups of all logo files and documentation for future reference.
FAQs
- What are the key features I should look for in an online logo design tool?
A good online logo design tool should offer customizable templates, a diverse icon library, multiple file format exports, commercial usage rights, and an intuitive user interface with basic editing capabilities like color adjustment, sizing, and text manipulation. - How much should I expect to pay for an online logo design tool?
Prices typically range from free to $50 per month. Free versions usually have limited features and export options, while premium plans offer high-resolution files, vector formats, and commercial usage rights. - Can I trademark a logo created using an online design tool?
Yes, you can trademark a logo created with an online tool as long as you have commercial usage rights and the design is unique. However, you cannot trademark generic templates used by multiple businesses. - What file formats should my logo be available in?
Essential logo file formats include SVG or AI (vector), PNG (transparent background), JPG (web use), and PDF. Vector formats are crucial for scalability without quality loss. - How long does it typically take to create a logo using an online tool?
With online logo design tools, you can create a basic logo in 10-30 minutes. However, refining the design and testing different variations might take 2-3 hours for best results. - Are logos created with online tools professional enough for business use?
Yes, modern online logo design tools can produce professional-quality logos suitable for business use, especially for small to medium-sized businesses. However, larger companies might benefit from professional designer services. - Can I make changes to my logo after creating it?
Most online logo design tools allow modifications to saved designs, but this feature is typically limited to paid subscribers. Always save your design files and check the tool’s revision policies. - What resolution and size should my logo be?
Your logo should be created in vector format for unlimited scalability. For web use, common dimensions are 250×150 pixels, while print materials may require larger sizes at 300 DPI or higher. - Do online logo makers provide unique designs, or will others have similar logos?
While online tools use premade elements, the combination of colors, fonts, layouts, and customizations can create unique designs. However, the risk of similarity is higher than with custom-designed logos. - What ownership rights do I have over a logo created with an online tool?
Rights vary by platform. Most paid versions offer full commercial rights, while free versions may have limited usage rights. Always read the terms of service regarding ownership and usage rights.
